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Meet your customers where they are!

Start accepting mobile driver's licenses and promoting e-commerce sales.

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Partners

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Let’s work together to ensure the responsible sales of age-restricted products.

For Developers Arrow Right

Incorporate the W3C global standard in digital age verification into your service.

About

For individuals

Prove your age, protect your identity

Never give away more information than you need to. Your data is valuable and TruAge helps protect your personal information better than traditional carding and scanning. Stop offering up your identity and start verifying your age securely, with TruAge.

TruAge®: Age Checks for Consumers and Individuals
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Age verification the way it should be

Manual carding and traditional license scanning can feel awkward and invasive. TruAge confirms your age faster and keeps your information safer, without changing how you shop.

How TruAge Works

1

Shop normally

TruAge is already used by more than 300 retail brands in 45 states and growing — no sign up, account, or new behaviors needed.

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2

Check out quickly

Cashiers verify your age instantly with one license scan, which is up to 30 times faster than manual carding. With TruAge, checkout becomes more convenient and more secure than ever.

3

Preserve your privacy

Other systems collect more than they need. TruAge checks only what’s needed to verify your age — and nothing more is shared with the store.

POS System

Minimal data, maximum privacy

With TruAge, businesses and their staff never have access to your name, photo, address, or other sensitive personal information. Each TruAge scan uses only the four data points needed to legally verify your age: driver's license number, issuing state, birthdate and expiration date. Behind the scenes, those data points are logged as a unique anonymized token which is only accessible under subpoena.

Scanning ID at point of sale

Faster lines, fewer questions

No more being questioned, held up, or frustrated about things you’re legally allowed to buy. TruAge is up to 30 times faster than manual carding, instantly verifying age and protecting your personal information without changing how you check out.

Cashier verifying ID at point of sale

The global standard in digital age verification

TruAge is a not-for-profit created by NACS with its standards-setting partner Conexxus to help prevent underage access to age-restricted products. By supporting and using TruAge, you are helping to protect your community and the youth in your area.

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Prefer to not hand over your driver’s license?

The TruAge app, available on iOS and Android, lets you prove your age right from your Apple or Google wallet.

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Buy from stores that prioritize your privacy with TruAge

Find TruAge Locations